Show Press Release
Dual-Mode Business Matching with Concurrent Events
WMF Helps You Keep Updated with the Woodworking Industry
Publish Date: 2021/05/06
Shanghai International Furniture Machinery & Woodworking Machinery Fair (WMF) will be grandly held in National Exhibition and Convention Center in Hongqiao, Shanghai on 3-6 September 2021 . In the exhibition area of 45,000 sq. m, more than 300 world-leading exhibitors will showcase the cutting-edge equipment and machinery with latest technologies to the professional visitors. Multiple theme zones will fully cover different sectors of the whole industry chain including finished furniture, woodworking machinery, and components, demonstrating the strength of a one-stop exhibiting and trading platform connecting upstream and downstream in the industry chain. Apart from on-site exhibition, WMF will launch a dual mode business matching platform and a series of concurrent events, helping the visitors to keep updated with the latest market trend and connected with industrial partners.

Dual-Mode Business Matching Platform Efficiently Connects Buyers and Exhibitors

In order to facilitate the efficient communications between buyers and exhibitors, WMF will launch a dual-mode business matching platform which allows buyers to flexibly select the suitable method to connect with the ideal exhibitors. Buyers may directly contact and communicate with specific exhibitors, or find the suitable exhibitors through the WMF professional matching team. Entering the post-pandemic era with continuing social distancing and travel restrictions, technology becomes increasingly important to maintain close connections with working partners and clients. In response to the dramatic change of the era, WMF will further upgrade its online service this year, including online business matching activities. Oversea visitors who have difficulties in joining the offline exhibition in person will still be able to closely connect with the exhibitors. Detail information about business matching will be announced on WMF official website and social media platform. Please stay tuned.



In Respond to the New Consumer Trend: “Green”, “Health” and “Personalization”

The popular concurrent event "Tech Talk – Surface Treatment Technology" will be held again this year. In respond to the consumers’ increasing demands on personalized styles and living quality, the upcoming event will focus more on “green”, “health” and “personalization”, demonstrating how the new consumer behavior model can interact with both the upstream and downstream of the supply chain. WMF will invite the experts and exhibitors from diverse sectors in the industry as guest speakers to analyze the current market situation and forecast the future market trends. Open forums with cutting-edge technology theme zones help visitors keep up with the hottest market issues and seize business opportunities in the new era. Please stay tuned to WMF official website and social media platform for latest updates. See you on 3-6 September, 2021!



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@woodworkfair @ WMF Fair@ WMF_SHWoodFair

Organizing Committee:




Exhibitor Enquiry
Ms. Winnie Cheng
Tel: (852) 2516 3518
Email: wood@adsale.com.hk

Visitor & Media Enquiry
Mr. Syun Yiu
Tel: (852) 2516 3362
Email: wood.pr@adsale.com.hk
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